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Andrade, Casilda, Fucci, Marisol and Morales, Mariher
Estrategias de Marketing Promocional en Unidades de Servicio de Información de la Universidad del Zulia
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Revista de Ciencias Sociales
, Mar 2010, vol.16, no.1, p.68-79. ISSN 1315-9518
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Andrade, Nancy and Morales, Mariher
Oferta de valor como estrategia de diferenciación en los establecimientos franquiciados de comida rápida en el municipio Maracaibo
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Revista de Ciencias Sociales
, Ago 2007, vol.13, no.2, p.303-317. ISSN 1315-9518
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Morales, Mariher.
Marketing estratégico en PYMEs fabricantes de prendas de vestir del estado Zulia*
.
Revista de Ciencias Sociales
, Set 2005, vol.11, no.3, p.485-496. ISSN 1315-9518
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