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Smith Rivera, Liliana Cassandra, Ramos Serrano, Shelby Hubert and Illa-Sihuincha, Godofredo Pastor Identidad de marca, comportamiento de compra y posicionamiento: evidencias desde la Generación Z. Revista InveCom, Set 2026, vol.6, no.3. ISSN 2739-0063

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Panduro Escalera, Jefferson Santos, Illa-Sihuincha, Godofredo Pastor and Ramos Serrano, Shelby Hubert Análisis de la calidad del servicio postventa y satisfacción del cliente en maquinaria agrícola mediante modelos estructurales. Revista InveCom, Jun 2026, vol.6, no.2. ISSN 2739-0063

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Ramos Córdova, Milagros, Illa-Sihuincha, Godofredo Pastor and Ramos Serrano, Shelby Hubert Explorando el emprendimiento femenino: análisis de factores endógenos y exógenos mediante ecuaciones estructurales. Revista InveCom, Dic 2025, vol.5, no.4. ISSN 2739-0063

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