Resumen

CAMPO-REDONDO, María  y  ARRAGA BARRIOS, Marisela. The Cinema-Forum: A Didactic Strategry for the Generation of Income. Revista Venezolana de Gerencia [online]. 2005, vol.10, n.30, pp.247-266. ISSN 1315-9984.

This article describes a research-action experience, in which the modality of cinema-forums was used to generate income for the Psychology Department at the School of Education ant the University of Zulia (LUZ). Two fundamental objectives were sought, utilizing the concept of cinema-education through the implementation of cycles of cinema forums. On the one hand the incidence of cinema forums in the development of a design for administrative management in order to produce income for the department and for other members of the academic community was studied. The results of this research experience indicated that cinema-forums are productive as a sources of income, and as an innovative didactic strategy, employing visual, auditive and experiencial stimulus. The conclusion is that cinema-forums are external didactic strategies that promote active participation, responsibility, and compromise on the part of the people and the institutions involved in the educational process in an innovative, creative and integrated manner.

Palabras clave : Income generation; cinema-forum; didactic strategy; cinema or film education.