Resumo

CHIRINOS R, Ángel Rafael  e  RINCON, Sorayda. Análisis estratégico de la gerencia de investigación y desarrollo en los parques tecnológicos . Revista Venezolana de Gerencia [online]. 2006, vol.11, n.36, pp.595-615. ISSN 2477-9423.

The objective of this research was to undertake a strategic analysis of R and D management in technological parks in the western part of the country (Venezuela). It is a non-experimental descriptive study for which two populations were selected: the first made up of executive directors of the Mérida technological park (CITEC), the Barquisimeto Technological Park (Technoparque), and the University Technological Park in Maracaibo (PTU), and the second study population was thirteen researchers in the aforementioned parks. Questionnaires were applied to these populations as an information collection instrument. The results were processed statistically, giving evidence to the existence of strengths in the organizational structures, availability of technical management personnel, qualified technical personnel, and favorable environmental organization for research. However, limiting factors were inadequate promotional mechanisms, little publicity, and low operating budgets assigned to research projects. The analysis of external positioning indicated that: opportunities for institutional support and financing by institutions such as FONACYT existed, and the institutional image represented by the university, the ample market of small and medium sized industry and ample communication and relations with society were favorable. But there were threats due to little confidence on the part of the commercial banking sector to finance innovation as well as the high cost of equipment and supplies, little bibliographical support, inadequate university norms in relation to the same, and the resistance of private industry to establish commercial relations with the university.

Palavras-chave : Technological parks; strategic management; research and development.