Abstract

MONTES DE OCA, Acianela  and  RIZK, Marlene. Health communication and the challenge of ecosystemic approach. Comunidad y Salud [online]. 2014, vol.12, n.2, suppl., pp.28-35. ISSN 1690-3293.

The health communication, a specific disciplinar practice that for decades has been used for the process of changing attitudes and behaviors in health intervention plans, faces the challenge of complexity. Different experiences and researches points to the need to change the perspective from which has been conceived and to modify their practice. EcoHealth approach provides some clues to be considered for a health communicator with inclusive, equitable , transdisciplinary and participatory attitude, responsible for creating a dialogic atmosphere in which they can contribute to build a healthy society.

Keywords : Health Communication; Ecosystemic Approach; Ecohealth.